QC Expands as a Shopping Paradise

wilconcitycenterpic1The city continues to nurture its dynamism as a favorite shopping destination. Plus factors for it are its very large consumer population and its strategic location at the crossroads of Metro Manila, making the city the most accessible place in the Philippine urban scene.

What's new?


With the launching attended by QC Mayor Herbert Bautista, and other government officials, the newest Wilcon City Center in Quezon City, located at 121 Visayas Avenue, had its grand opening on March 2012. Aside from providing commercial and recreational services, the City Center aims to cater to the needs of the neighborhood through the establishments that are now open in the WCC. Among these establishments are Home Essentials, the Super 8 Grocery, Saver's Appliance Depot, CD-R King, Paras Alter Station, Planters Bank, Unique Vision Center, the Quantum Amusement Center, and foodcarts and kiosks.



magnoliacenterRobinsons Land Corporation's newest mall development has begun construction. The mall is located along Aurora Blvd., cor. N. Domingo St. and Doña Hemady St. in New Manila. Known as the Magnolia Town Center Mall, its strategic site is beside the Magnolia Residences, which was developed by the same corporation. The Magnolia Town Center Mall aims to give the residents nearby an easier access to their shopping, dining, and recreational needs. Robinsons Land Corporation is optimistic that the mall shall be ready by the end quarter of 2012.


Fishermall is taking shape at the corner of Quezon Avenue and Roosevelt Avenue in District 1. It is a project of Maller's Investment Corporation. It shall be a 4-storey commercial building, with an estimated floor area of 117,262 sqm. Floor area. It is designed with a lower ground floor and 3-level basement parking. The site is a 1.83-hectare property which used to be the Pantranco Terminal. With a design that features an eclectic mix of utilitarian comfort and luxury, the

A billion-peso project, Fisher Mall will offer an array of the latest and newest retail products and brands, from fashion, technology and household to a selection of gastronomical delights that are guaranteed to appeal to a lot of shoppers.

It will have a fully-stocked supermarket, several anchor stores, an exclusive price club and a host of services, such as banking, utilities and service centers.

The project is expected to be completed and fully operational in 2014.


Fairview Terraces is both a mall and an office development, with a gross floor area of 114,000 square meters.

"The project will provide a relaxed environment that is conducive to work and play. The retail component will offer a unique mix of dining, shopping and entertainment concepts while the office component will cater to workers from the BPO offices," said Cora Dizon, head of business development for ALI Commercial Business Group.

The highlight of Fairview Terraces will be a garden with lush landscaped promenade surrounded by al fresco dining establishments

Fairview Terraces is a co-development project between ALI and Ellimac Prime Holdings, holding company of the Puregold chain. This is Ayala Land's second major commercial development after the launch of Trinoma in 2007. The first phase of Fairview Terraces is expected to be completed by 2013.


smcityfairviewpic1Built to better compete with its key competitor—Robinsons Nova Market— the new Annex has not only made the mall bigger. It has also made the view better with its great mall design, and has added to the mall's marketability, allowing residents in the area to enjoy upscale shopping with upmarket stores, specialty restaurants, and superb services.

The mall expansion is an environmental –friendly and well- integrated unique addition to the original SM City Fairview Mall and Annex that enhances the SM shopping experience with new amenities and features. The Ground Level of the Great Court is configured to be a venue for a variety of activities -from musical performances to exhibits and other events held in the mall. It has a variety of stores where customers may shope, dine, and engage in other recreational activities such as gaming and karaoke. The call center in the mall also makes it a hub for communications.




smcitynovaSM City Novaliches is located at Quirino Highway, San Bartolome, Novaliches, near the studio of TV5, catering to shoppers in Quezon City's populated second district as well as residents of nearby areas like Valenzuela, Caloocan, San Jose del Monte, Northern Meycauayan in Bulacan and some parts of Rizal province.

Its latest development is the SMNV IT Center which is a 5,000 sqm. Information technology-dedicated area. It shall be located at the second floor of the shopping complex. The site is expected to generate 700 call center seats. Prospective locators at the site include Teleperformance and Aegis People Support.

SM Nova has a land area of 77,222sqm and stands where the site of the Girl Scout of the Philippines used to be.


Contact Us

Businesses are encouraged to inform us of their latest development projects, or contact us for their queries.

Just email us at
This email address is being protected from spambots. You need JavaScript enabled to view it.